Business

While the highs are higher and the lows are lower than with a traditional job, I gain a lot of satisfaction from taking on the responsibility that entrepreneurship requires. The first two companies I launched are described below and I am always exploring new business opportunities. Recently, I’ve been working with a team of MBA students to provide business-plan services to start-ups and marketing strategies to existing companies.

The first company I launched is a product developer called LAB802, LLC. LAB802 is currently developing a vehicle borne digital imaging device, called the ABB, that maintains a visual record of events leading up to an accident.

The second company is called Boofsquire Roof Racks. Boofsquire is the first and only manufacturer of Roof Racks designed specifically for the Nissan 350Z. I designed and developed the product, branding, print materials, ad campaign, copy, packaging and launched the website in under two months.